Da’wah means to invite. There are Many different ways to invite to Islam; obviously the most important is by our example. The Prophet Muhammad, [PBUH (Peace be upon him)], ‘gave’ Da’wah through his personality, honesty and truthfulness as well as direct invitation.

Let us begin with the name of Allah (S.W.T.) to remind ourselves that the sole purpose of our life, not just of our Da’wah, is to please Him. We need to remember this and continuously remind ourselves. Our intentions must be pure and free of any worldly or selfish benefit including ‘Ria’ (showing off) Insha’Allah.

“Do not underestimate the greatness of this work This Is The Work of The Greatest Human Beings That Have Ever Lived On The face of this Earth! …The Prophets of Allah [PBUT]”

Allah (SWT) gives us some information in The Qur’an, where He says (translated):

“And let there be (arising) from you a nation inviting to all that is good (Islam), enjoining what is right and forbidding what is wrong, and those will be the successful.” (Qur’an 3:104)

Allah (S.W.T) also tells us, and some scholars would say commands us:
“Invite to the way of your Lord (i.e. Islam) with wisdom and fair preaching, and argue with them in a way that is better. Truly, your Lord knows best who has gone astray from His path, and He is best aware of those who are guided.” (Qur’an 16:125)

This mentions three things:

• Wisdom
• Fair Preaching
• Arguing in a better or The Best way

Famously, The Prophet Muhammad (PBUH) has said (translated) ‘Convey from me, even one verse.’ (Al-Bukhari).

Conveying the message therefore does not necessitate a high level of knowledge but we must know our limits.

According to most Scholars one of the few reasons that allow us to live in a Non-Muslim land is to give Da’wah!

The obligation is further emphasised by the following in the Qur’an:

“Verily, those who conceal the clear proofs, evidences and the guidance, which we have sent down, after We have made it clear for the people of the book, they are the ones cursed by Allah, and cursed by the cursers.” (Qur’an 2:159)

This tells us that hiding knowledge (possibly by not conveying the message) causes Allah’s curse to descend on such people. That’s serious!

The Prophet Muhammad (PBUH) has said (translated) :

“Whoever hides knowledge, Allah will brand him with the branding iron from The Hellfire.” (Ahmad, ie. Ahmad’s collection of Ahadith)

Allah (S.W.T) tells us in The Qur’an (translated):

“And let there be (arising) from you a nation inviting to all that is good (Islam), enjoining what is right and forbidding what is wrong, and those will be the successful.” (Qur’an 3:104)

We learn from this verse and from the Sunnah of all The Prophets (PBUT) that the one who takes on this great work and calls to Islam will be successful. Success both in this world and in The Hereafter.

The Prophet Muhammad (PBUH) has told us [translated] that:

“He who calls others to follow the Right Guidance will have a reward equal to the reward of those who follow him, without their reward being diminished in any respect on that account.” [Sahih Muslim]

The above Hadith tells us that if somebody becomes a Muslim through our efforts, and Allah’s guidance Insha’Allah, then any good actions they do will result in a reward for us, as well as for them!

Imagine then that person has a family who also practice Islam or invite others like friends to Islam, this goes on for several generations. The scholars tells us that every good deed done by every person who became a Muslim through that one person, would result in a reward for us, Insha’Allah. (Wow! Isn’t that amazing! ).

Furthermore in The Qur’an, Allah (S.W.T.) says [translated]:

“And who is better in speech than he who invites to Allah and does righteous deeds, and says I am one of the Muslims.” ( The Qur’an 41: 33)

The Prophet Muhammad (PBUH) further told us [translated] that: “By Allah, If Allah Were To Guide One Man through You It Would Be Better For You than the Best Type of Camels” (Al-Bukhari & Sahih Muslim)